Iroquois, ON, Canada – November 8th, 2011 - TV Azteca, one of Mexico’s largest Television Stations began regular 3DTV transmissions in August 2011 with Ross Video’s XPression Character Generator and Carbonite Production Switcher.
Ross Video and their local rep in Mexico, Sistemas Digitales partnered with TV Azteca providing an XPression CG and Carbonite switcher configured to their expectations. TV Azteca is a current user of Ross’ CrossOver and Vision Production Switchers, XPression CG, and is the first Television Station in Mexico using an OverDrive Automated Production Control System for their News.
“As broadcaster, we want the people stay at home enjoying our live production. Reaching homes free-to-air with 3DTV content was our main challenge,” said Roman Gomez, Director of Engineering,TV Azteca.
“We face up this project with two more purposes: The audience enjoyment, and to avoid sicknesses and headaches delivering a good stereoscopic quality image.” Said Ruben Centineo, 3D Project Manager, TV Azteca.
“The target was to select technology partners that fulfill the quality requirements and the enough flexibility to react facing to new challenges.” Jesus Sanchez, General Director of Technology, TV Azteca added, “We are very proud not only of being pioneers of broadcast 3DTV, as well as of the result of the final product that we are delivering.”
“Together with Sistemas Digitales, we were able to supply TV Azteca with equipment and a working solution to be able to broadcast in 3D,” said Juan Carlos Ortolan, Director of Sales – Latin America, Ross Video. “We look forward to continuing our relationship with TV Azteca and providing them with quality service and equipment.”
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